ABOUT MBC
CI
Primary Identifier
Graphic Motif
“MBC Movement”, rotating 360 degrees, represents the past and the future between MBC and its audiences, constant changes of MBC and a radar looking for something new. Used solely or multi-layered, MBC Movement highlights MBC graphic identity. Designed based on motion, it can be used at different angles and applied to various media platforms.
Color System
Character
Meet our mascots, MBIC FRIENDS
-
MbicMbic
Curious as he is, the master of playing loves to play and try everything firsthand.
His secret is that boredom turns him into the Dark Mbic. -
HueHue
Honest and dependable Hue has very sophisticated taste,
especially likes small things such as flowers and butterflies. -
CabbCabb
He is the smallest, but he is also the eldest.
He often makes the face of an old man who knows everything. -
Dark MbicDark Mbic
an alternative ego of Mbic. He first arrived on Earth as Dark Mbic,
but having fun everyday turned him into his happier self.
MBC CI
1961.12 ~ 1969.6
1969.7 ~ 1974.7
1974.7 ~ 1981.4
1981.4 ~ 1981.11
1981.12 ~ 1985.12
1986.1 ~ 2004.12
2005.1 ~ 2011.12
2012.1 ~ today
